Subscribe to Our Blog

Your email:

Free Marketing Quote describe the image

The Marketing Blog

Current Articles | RSS Feed RSS Feed

More Marketing Metrics - E-mail Marketing The Big 4, Part 4

metrics graph

Here we are once again -- the end of a marketing blog series. This time, we're following up with the remaining marketing metrics that you need to be focusing on if you wish for your e-mail marketing campaign to be successful. E-mail marketing is an extremely powerful tool, but it's imperative that you know how to pull off the proper techniques.

7 Social Media Website Hacks That You Might Not Be Aware Of


If you were brave enough to ask the average socialite how they manage to stay in the limelight without having any actual talent, you'd probably be told that you have to learn the tricks of the trade. Socialites know what to wear, how to get attention, and the strategies needed to remain popular. In other words, they know precisely how to be "social."

Rocking SEO in 2015


Search Engine Optimization.

Marketing Metrics - Email Marketing The Big 4, Part 3

us metric system 1

Although this is a four-part e-mail marketing series, we have a secret that we can't hold back any longer -- this posting and the one that will follow in a couple of weeks will both be discussing marketing metrics. We decided to give this subject extra focus because we don't want to shortchange any of the metrics since all of them are important and each deserves more than simply fifteen minutes of fame. 

Getting that Financial Backing For Your Small Business

Small Business Denver

There are thousands of people who have a great idea for a startup but never get it off the ground. The biggest hurdle most budding entrepreneurs face is finding a way to finance their dream. Most people don't have the resources to fund their startup themselves and commercial banks are cutting down on their small business loans for fear of defaults. Luckily, there are plenty of avenues you can take to raise money nowadays for your business. Of course, before you start fundraising you should ensure there is a large enough market to make your company profitable. Set some goals and draw up a detailed business plan. If you are armed with all the right information and exude confidence, you are more likely to attract potential backers.


The Buyer's Journey: Marketing Funnel for 2015

images 1

The buyer's journey has always been an essential part of marketing, even when it went by its previous, and not nearly as catchy, moniker -- the marketing funnel. If you can learn exactly how your buyers are navigating the world of commerce and what they're responding to (and avoiding), you can make an educated decision as to how you should proceed with each marketing campaign that you unleash upon on the world. What we're going to do today is give you some basic information on what is most likely to constitute the buyer's journey in 2015 and how it will influence your company throughout the year.

Types of Marketing E-mails - E-mail Marketing The Big 4, Part 2


The use of e-mails is a very effective marketing method once you know how everything works. In this second part of our 4-part series on e-mail marketing, we're going to explore the types of e-mail marketing that you can choose from. You may not use all of these, but the more you can include in your marketing campaigns, the more likely that it will be a success.

Make 2015 the Year You Master Mobile Marketing

Mobile marketing

As increased sales throughout the holiday have shown us, mobile marketing is here to stay. In fact, if you've been ignoring this platform, you may find yourself left in the dust by your competitors. With the saturation of mobile devices such as smart phones and tablets in the market today, the use of these devices for online searches, product reviews, and purchases has increased in ways that few people could have predicted.

How to Repurpose Your Best Marketing Content


Great content is one key to your business' success. So let's say you're ahead of the game and are in possession of more fantastic content than you can handle. It's served your business well. It's made you some nice profits. It's garnered your brand a lot of attention. But is it possible that this wondrous content could do even more if you were to repurpose it? 

It's Time to Cut the Fat from Your 2015 Marketing Strategy

Less is More

With 2015 in full swing, it may be time to reevaluate your marketing strategy for the year. You need to figure out how much money you can put toward your campaigns, analyze previous campaigns to determine what worked and what didn't, and decide the best tools at your disposal to ensure further success.

All Posts