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Turning Your Content Marketing into a Driver

Content Marketing Denver

Content marketing has proven to be one of the most effective marketing tools available to any business searching for a way to draw in new customers and keep existing ones coming back for more. But have you ever sat down and seriously thought about how many blogs are posted on a daily basis across the Internet? Well, we sure hope not, because that would be a pretty boring day.

Creative ways to use Facebook Dark Posts in Your Marketing

Facebook Marketing Denver

We recently discussed the use of Facebook Dark Posts as part of your online marketing strategy in a guest post with the Studio Firm. To give you a quick refresher, or if you happened to miss that particular article (which you can find by clicking here), a Facebook Dark Post is a post that you don't actually publish. Instead, you save it in the site's Power Editor, then promote it toward a specific audience that's been pre-determined.

7 Ways to Incorporate Google+ Into Your Marketing


10 Social Media Best Practices

Social Media Small Business Advice Denver

The advent of social media has caused a revolution in the world of marketing, and it's not going to stop any time soon. It literally puts power right into our fingertips and when used wisely, it can produce extreme success and consistency in your business.

7 Things Every Inbound Marketer Does

Inbound Marketing Denver

The concept of inbound marketing has been around for quite some time, yet a persistent problem is that many people don't understand exactly what it entails. Whether you're in the midst of online marketing or a different type of campaign, it's important that you understand the job of an inbound marketer so that your business doesn't get lost in the fray. This is why we've outlined 7 things that every inbound marketer does:

Handling a Website Redesign

Website Redesign

Change is the spice of life. Oh wait … maybe that's variety. Well, regardless, change is something that we must deal with in nearly every aspect of our lives. Not only as human beings, but also as businesses owners, managers, etc.

The Power of Customer Reviews in Your Online Marketing

testimonials in inbound marketing

As everyone knows, online marketing consists of a variety of elements that must be considered if you truly want to achieve success. One of these is the use of customer reviews. Many businesses seem to forsake such things, but in this time of Internet awareness, these reviews can be an important tool in your overall inbound marketing plan.

What to Expect When You're Expecting (A New Website)

creating a website

Whether you're designing a brand new website or redesigning an existing one in order to give it more flair or functionality, there are certain things that you should learn to expect. After all, even though you may not get morning sickness or have trouble getting up off the couch, launching a new website can be like birthing a baby. But without much of the pain, of course.

3 Ways Marketing Can Help You Raise More Money for Your Business

Marketing and Business Investing

It's no secret that we could all use more money. Okay, maybe not Oprah or Robert Downey Jr., but most of us. And in a business, it takes money to make money. 

Raising money can be a tricky ordeal, especially when your business is first starting out or isn't well-known yet. It takes time to garner the attention of investors who can help take you into the stratosphere of success. 

While we often focus on how marketing can help you attract more customers, certain techniques can also assist you with getting attention from investors. To get you started, here is a quick 3-step marketing plan focused on attracting investors to your company:

How Sales and Marketing Go Hand-in-Hand

Sales and Marketing Denver

In a perfect world, we'd be able to market our products or services without the need of pesky sales. After all, some consumers shy away from websites and companies when they realize that they're being targeted to purchase something. Wouldn't it be great if your business could be successful from nothing other than the marketing of your product, regardless of whether you ever sold anything?

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